I was driving on the interstate the other day when I passed two service vans for the same company - A Perfect Climate. I happened to notice that both vans had Riley Hospital license plates. I...
As a small business owner, SEO may not be a term that you are completely familiar with. You may have heard it mentioned by your web developer or read about it in conversations about marketing. But...
Using social media is easy, right? Just set up a Facebook page or Twitter account and start posting. Sounds easy. Unfortunately, for businesses, it is not. "Doing" social media is one thing. Being...
Whether you have a large marketing team and create a lot of content or a single person who does all of the work and has to prioritize content creation, there are several ways that you can use all of...
One of the best ways to ensure customer loyalty and gain new customers is to 'do unto others.' People respect companies that support their local communities. It shows that an organization, big or...
When it comes to customer loyalty programs, there are two schools of thought.
It's a new year and for many people that means a fresh start. That could mean resolving to lose weight (we've all been there, right?) or stopping a bad habit. That is great for individuals, but what...
There has been a major shift in marketing in the last several years from 'selling' to 'telling'. Consumers have become more savvy and are no longer keen to traditional marketing tactics. One of the...
One of the newest tools to invade digital marketing is bots. The platform that is making the most use this new tool is Facebook with their Messenger mobile app. Haven't heard of bots? Bots are a...
Anybody these days can design a website using tools that are freely available. But do you really want your nephew David creating your website? The website for your business that you pour your heart...
Depending on your business, the audience that you should be targeting might not be your actual customers. It could be the people who influence the purchasing behaviors of your customers. And your...
There is a new company - Agency Geek - that is looking to match your needs for marketing services with just the right agency. Consider it a matchmaking service for your company. Forget creating...
Email: andi@hijinxmarketing.com
Phone: 317.627.7223
